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Post articles on my website or other websites?

Which would be better for my new website in the long run?

a) Write great articles and post them on my own website blog, which gets very little traffic — but is a way to build up the readership of my website, or

b) Write great articles and post them on well-known other websites and blogs, which get a great amount of readership?

Clearly, option b) will drive more traffic and probably provide better “link-juice” from related subject matter websites which will help my website’s PageRank.

I look forward to hearing everyone’s thoughts. Thank you.

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5 answers

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grannelle [ Editor ]

What Dean states is absolutely correct. Take a lesson from marketing. More is more. By saturating the various venues as much as possible, the better your visibility, which increases your ability to be found. Consider sites like ping.fm, which will allow postings on multiple sites at the same time.

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deanfortythree [ Editor ]

Why not both?  It sounds like you have enough material for both, so shoot for one longer article a month, and update your blog with shorter articles once a week?  You can adjust the time frame to suit you, but that way you accomplish both- you get link juice from external sites, which builds traffic for your blog, etc.

Dean Richard

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michaelcyger
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I agree with Dean43, but one thing to note is that many publishing sites was “exclusivity” — in other words, they don’t want to publish something that has been published on other sites. Instead, they want the “exclusive” right to publish. This may prevent you from publishing an article on your site until 30-60 days after it’s published on a larger magazine-type portal or website. Just something to keep in mind when you’re submitting your article to other sites (read their terms of submission).

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  • 0

awbrowni30

You may want to look into having your content purposely syndicated via developing relationships with various bloggers (be sure that they don’t post the entire article without linking to your site).  I’ve had good success and built my emergency and disaster blog to a PR5 in less than a year.  

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  • 0

silicon beach training

I think you need to do both, writing great content on your own site gives you the advantage of putting in links and keywords and then posting a link to your great content on facebook linkedin etc. whilst writing great articles on other sites is great for link building. We do a great blogging course at silicon beach training as well as wordpress training, seo training and social media. And of course if you write great content that answers questions you can do a bit more link building using comments!

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roezer

Guest posting can help you build more traffic to your website but you need to ask yourself this question where are your links pointing to and landing pages are important as a first impression.

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